A beginner's guide to accepting online payments in India — how a payment gateway works, UPI vs cards vs netbanking vs COD, the fees to expect, and what a new store actually needs to start taking money.
Return to origin quietly eats margin for Indian sellers — you pay shipping both ways and earn nothing. Here's why orders come back undelivered and a practical playbook to reduce RTO on both COD and prepaid.
A step-by-step playbook for launching your own online store in India — from picking a niche and registering your business to payments, GST, shipping and your first sale.
Should you sell on large marketplaces, build your own online store, or do both? A clear-eyed comparison of fees, brand ownership, customer data and control for Indian sellers.
The festive season is the biggest sales window of the year for Indian stores. A practical checklist to get your inventory, offers, site, shipping and marketing ready before the rush.
Cash on delivery dominates Indian ecommerce, but it carries hidden costs. Learn how to offer COD, cut return-to-origin, and nudge prepaid without losing sales.
A plain-English guide to GST for direct-to-consumer brands in India — when you must register, how tax works across states, input tax credit, and how to stop treating it as a chore.
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